LEMON COX Trade enquiries

Panchagarh · Bangladesh

Eight minutes, counted.

The Rolling School is Lemon Cox's education programme: mobile open-air classrooms that reach children a fixed school can't, and a literacy programme for the women in the same communities. It is funded, box by box, by every carton of tea Lemon Cox sells — and the mechanic is printed on the pack, not just on this page.

8 minFunded per box sold
TBCCumulative minutes funded to date
TBCChildren reached to date
4 & 5SDGs funded directly

A unit you can multiply, not a promise you take on faith.

Most CSR claims are a percentage of an undisclosed profit, or a donation "where needed most." The Rolling School mechanic is deliberately literal: one box of tea funds eight minutes of teaching. It is printed inside the lid of every carton, so the shopper who buys it holds the proof, rather than reading it in a press release.

  1. A box is soldAny Lemon Cox organic tea, anywhere it's stocked — Coop Danmark today, more to follow.
  2. Eight minutes are fundedThe contribution is fixed per box, not a variable percentage — the same commitment on every unit, every time.
  3. The Rolling School delivers itMobile classrooms and literacy sessions run in the communities the programme serves in Bangladesh.

Three programmes, one mechanic.

The Rolling School runs as an independent initiative; Lemon Cox is its funding partner. Full detail lives at therollingschool.org.

Mobile classrooms

Open-air, on wheels

Reaching children kept from a fixed school by distance or poverty, with modern teaching tools and qualified teachers.

Children reached TBC
Locations active TBC

Women's literacy

Adult education

A literacy programme for women in the same communities, run alongside the children's classrooms.

Participants TBC
Sessions run TBC

Health & care

Monthly clinics

Pediatric care clinics and women's healthcare, including prenatal check-ups, run in the same villages.

Clinics to date TBC
Frequency Monthly

Photography required
— a classroom in session —
the vehicle, children,
a teacher at work

Why it's on every box.

A sustainability claim that lives only on a website is a marketing line. One printed inside the pack is a promise the shopper holds in their hand — and it's the reason a box gets picked up a second time, not just the first.

It maps to UN Sustainable Development Goals 4 (Quality Education) and 5 (Gender Equality) directly, and to 1, 3 and 17 indirectly, through the health clinics and the partnership model itself.

It's also a commercial argument.

A CSR story a category manager can check, with a mechanic printed on pack rather than asserted on a website — that's part of why Lemon Cox gets reordered, not just listed once.